this past weekend was crackin in NYC, check out the video. Eli Reed, local east coaster destroyed it. See you at Transworld skate awards tonight in Hollywood suckas!!

We are always current on our events and the new stuff that we cover but I am going to switch it up a little and go back in time. I want to give some love back to the original players in the 4 major hip hop elements. First person I would like to cover is Martha Cooper. Some of you may have heard of her, but most of you probably haven’t. She is one of the first people ever to gain access to photograph the emerging street scene in New York. Her focus was on a few new trends catching on in the city amongst kids. She soon realized that her findings were all related as well. The 4 elements of hip hop were coming together for the first time.

I really appreciate all that Martha Cooper has done for the game, and even better she has the underground mentality. She explains how she enjoys photographing what’s the new thing that no one has caught onto yet, but once everyone blows it up she loses interest. Just goes to show you that anyone can be an underground head at heart. Check the video out. Let me know what you think.

I will include a few more installments on the elements of hip hop through out the week so stay aware…..